An advertising executive in 1959 proposed promoting Greece as 'an exclusive country, a holiday "Eldorado", far off the usual tourist itineraries... for persons of wealth and refined taste'. The Greek islands – with their promise of sunshine, azure waters and intriguing archaeological sites – have since grown to become one of the world's most popular holiday destinations, with visitor numbers topping 30 million last year. Inevitably, however, the mushrooming of tourist infrastructure has not always been to the islands' cultural benefit, especially where development has been brashest, witnessing once quiet backwaters (originally the preserve of in-the-know Athenians) kowtowing to mass market visitors on charter flights.
Full Article on Source: COSMO MAG
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