How ASICS is quietly taking over the fashion collaboration game

New Photo - How ASICS is quietly taking over the fashion collaboration game

10 years on, here's where to shop ASICS' best collaborations-and how to style them.Celebrating 10 years of design innovation, ASICS is quietly reshaping the future of fashion collaborations. By Ruby StephensCOURTESY ASICSNOT TOO LONG AGO, ASICS was best known for its high-performance running shoes-the kind you'd spot on the feet of marathoners and gym die-hards. But over the past few years, something shifted. Quietly, steadily, and without chasing hype, the Japanese label has carved out a niche as one of the fashion world's most unexpected collaborators.

Full Article on Source: COSMO MAG

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